Business Success Through Service Excellence Architectural Retrofitted While the argument structure of

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Business Success Through Service Excellence Architectural Retrofitted While the argument structure ofThe text is aimed at CEOs and all executive management, however the scope of the material will engage the entire organization. The authors identify the key ingredients of service excellence and show how leading companies have achieved success. Each chapter begins with a review of the key components of service excellence followed by two mini exemplar case studies that highlight how those companies have achieved success in that particular area. An