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In contrast, the research showed that there was a drop in the proportion of less advantaged women of the same age who smoked, from 29% to 22%, while smoking rates among men of all backgrounds remained stable

Heavy users may get slightly less than 5000 puffs, while lighter use can result in more puffs

Again, pouch size (actual content) and product strength determine how many mg of nicotine are in a portion

The data also suggest that young people who use both e-cigarettes and cigarettes may progress toward heavier use of both products over time, instead of switching from e-cigarettes to cigarettes or substituting e-cigarettes for cigarettes